ClickBank Refunds - Why It Pays to Have a Good Reason

By Tom McEwin

The ClickBank refund process is very generous to buyers.  Where a request for refund is made, then a refund will automatically be granted unless the vendor tries to save a sale.  But what happens if the vendor does try to save the sale?  This will come down to whether or not the buyer has a legitimate reason for asking ClickBank for a refund.

If a buyer has a sufficient reason for seeking a refund, then there should not be a problem.  However if they do not have a good reason, the buyer will probably miss out on getting their money back.  Also, if a buyer makes multiple refund requests without good reason they may find themselves blocked from making future purchases via ClickBank.


What Do the ClickBank Refund Policy and FAQ Say?
Unfortunately while the ClickBank Refund Policy and Refund Policy FAQ provide some general guidance regarding getting a ClickBank refund, they don't go into much detail.
The key part of the official ClickBank Refund Policy says that "ClickBank will, at its discretion, allow for the return or replacement of any product within 60 days from the date of purchase. For recurring billing products, returns for more than one payment may be provided if requested within the standard 60 day return period."

This is very broad and leaves things completely up to ClickBank regarding whether a refund will be given or not.  In addition to applying for a refund within 60 days of purchase, we would need to show a 'valid reason' for requesting a refund.


What Sort of Reasons are Valid?
So what are the sorts of reasons which ClickBank might consider 'valid'?  Some hints are to be found in the ClickBank terms and conditions:

• if the way a product is advertised is inaccurate, misleading or deceptive - this is prohibited by clause 2(d) of the ClickBank Client Contract;
• if the product infringes on another person's copyright, trademarks or other intellectual property rights - this is prohibited by clause 2(b) of the ClickBank Client Contract; and
• if the product is 'unsatisfactory' for reasons completely beyond ClickBank's control - the ClickBank Refund Policy identifies this as a basis where ClickBank may not bother trying to solve technical issues before issuing a refund.

So if advertising is misleading, the product is defective, or the product infringes on someone else's intellectual property, then there seems to be a fairly good chance that this might be good enough to convince ClickBank (and hopefully the vendor) that you should get your money back.

If you want to see the exact steps on how to apply for a ClickBank refund, then head over to:

http://affiliateplayground.net/clickbank/how-to-get-a-clickbank-refund/

Article Source: http://EzineArticles.com/?expert=Tom_McEwin